{"id":5065,"date":"2023-11-17T15:26:00","date_gmt":"2023-11-17T15:26:00","guid":{"rendered":"https:\/\/eu4culture.al\/?p=5065"},"modified":"2024-02-19T13:27:27","modified_gmt":"2024-02-19T13:27:27","slug":"grantet-e-eu4culture-shnderrojne-grate-artizane-te-krujes-ne-sipermarrese-digjitale","status":"publish","type":"post","link":"https:\/\/eu4culture.al\/sq\/grantet-e-eu4culture-shnderrojne-grate-artizane-te-krujes-ne-sipermarrese-digjitale\/","title":{"rendered":"Grantet e EU4CULTURE Shnd\u00ebrrojn\u00eb Grat\u00eb Artizane t\u00eb Kruj\u00ebs n\u00eb Sip\u00ebrmarr\u00ebse Digjitale"},"content":{"rendered":"\n

Artizan\u00ebt e Kruj\u00ebs, s\u00eb bashku me p\u00ebrfaq\u00ebsues nga bashkia, komunitetin vendas, Ministria e Kultur\u00ebs, Delegacioni i BE-s\u00eb dhe UNOPS, mor\u00ebn pjes\u00eb n\u00eb nj\u00eb ceremoni p\u00ebr t\u00eb festuar arritjet e projektit “Artizan\u00ebt mes s\u00eb shkuar\u00ebs dhe s\u00eb ardhmes”, zbatuar nga Fondacioni Progress dhe i mb\u00ebshtetur nga programi i granteve EU4Culture. <\/p>\n\n\n\n

P\u00ebr shekuj me radh\u00eb, marketingu dhe shitja n\u00eb tregun tradicional t\u00eb zanat\u00e7injve t\u00eb qytetit t\u00eb lasht\u00eb malor t\u00eb Kruj\u00ebs, ishte pun\u00eb burrash. T\u00eb ardhurat ishin t\u00eb kufizuara nga nj\u00eb sezon i shkurt\u00ebr turistik dhe vareshin kryesisht nga moti i mir\u00eb. Teknologjit\u00eb e reja ishin zgjidhja e p\u00ebrkryer p\u00ebr t\u00eb ndihmuar artizan\u00ebt t\u00eb p\u00ebrmir\u00ebsonin jet\u00ebt e tyre dhe t\u00eb b\u00ebheshin m\u00eb elastik\u00eb ndaj sfidave dhe goditjeve t\u00eb panjohura t\u00eb s\u00eb ardhmes, t\u00eb tilla si pandemit\u00eb, kushtet e k\u00ebqija t\u00eb motit ose kufizimet p\u00ebr udh\u00ebtim.<\/p>\n\n\n\n

Projekti EU4Culture i zbatuar nga UNOPS n\u00eb Shqip\u00ebri mb\u00ebshtet grat\u00eb artizane n\u00eb Kruj\u00eb p\u00ebr t\u00eb zhvilluar dhe p\u00ebrmir\u00ebsuar aft\u00ebsit\u00eb e tyre t\u00eb marketingut digjital p\u00ebr t\u00eb shkuar p\u00ebrtej biznesit t\u00eb zakonsh\u00ebm dhe p\u00ebr t\u00eb shfryt\u00ebzuar potencialin e tregjeve vendase dhe nd\u00ebrkomb\u00ebtare online.<\/p>\n\n\n\n

N\u00ebp\u00ebrmjet nism\u00ebs s\u00eb grantit \u201cArtizan\u00ebt mes s\u00eb shkuar\u00ebs dhe s\u00eb ardhmes\u201d, grat\u00eb artizane u p\u00ebrfshin\u00eb n\u00eb 12 seanca trajnimi p\u00ebr t\u00eb m\u00ebsuar p\u00ebr t\u00eb m\u00ebsuar si t\u00eb p\u00ebrdorin mediat sociale dhe t\u00eb krijojn\u00eb p\u00ebrmbajtje t\u00ebrheq\u00ebse p\u00ebr t\u00eb tregtuar dhe shitur punimet e tyre n\u00eb online.<\/p>\n\n\n\n

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Si pjes\u00eb e projektit, nj\u00eb tabel\u00eb digjitale informimi \u00ebsht\u00eb instaluar n\u00eb hyrje t\u00eb Pazarit t\u00eb Vjet\u00ebr t\u00eb Kruj\u00ebs, duke sh\u00ebrbyer si nj\u00eb burim i vlefsh\u00ebm p\u00ebr turist\u00ebt q\u00eb k\u00ebrkojn\u00eb informacion mbi artizan\u00ebt dhe sitet e trash\u00ebgimis\u00eb kulturore vendase. P\u00ebr m\u00eb tep\u00ebr, kjo tabel\u00eb do t\u00eb p\u00ebrdoret nga bashkia p\u00ebr njoftimet me r\u00ebnd\u00ebsi p\u00ebr komunitetin.<\/p>\n\n\n\n

\u201cEU4Culture \u00ebsht\u00eb nj\u00eb nga nismat m\u00eb t\u00eb m\u00ebdha dhe ambicioze p\u00ebr trash\u00ebgimin\u00eb kulturore t\u00eb BE-s\u00eb n\u00eb Ballkanin Per\u00ebndimor, duke theksuar solidaritetin dhe prioritetin e jasht\u00ebzakonsh\u00ebm q\u00eb BE po i jep Shqip\u00ebris\u00eb. Programi nuk ka t\u00eb b\u00ebj\u00eb vet\u00ebm me restaurimin e trash\u00ebgimive kulturore t\u00eb d\u00ebmtuara nga t\u00ebrmeti i vitit 2019, por gjithashtu mb\u00ebshtet p\u00ebrmes iniciativave t\u00eb tilla zhvillimin socio-ekonomik vendas, duke nxitur potencialin e turizmit kulturor,\u201d u shpreh z. Andrea Ferrero, Shef i Seksionit t\u00eb Zhvillimit t\u00eb Q\u00ebndruesh\u00ebm Ekonomik dhe Social t\u00eb Delegacionit t\u00eb Bashkimit Evropian n\u00eb Shqip\u00ebri<\/p>\n\n\n\n

\u201cNe presim q\u00eb trajnimet n\u00eb marketimin, marketingun digjital dhe shitjet online do t\u00eb fuqizojn\u00eb artizanet q\u00eb t\u00eb kap\u00ebrcejn\u00eb hendekun drejt digjitalizimit, duke leht\u00ebsuar ndryshimin n\u00eb m\u00ebnyr\u00eb t\u00eb natyrshme. P\u00ebrtej aspektit ekonomik, k\u00ebto \u2018aft\u00ebsi t\u00eb s\u00eb ardhmes\u2019 do t\u00eb ndihmojn\u00eb n\u00eb ruajtjen e traditave shekullore, duke siguruar kalimin e tyre n\u00eb brezat e ardhsh\u00ebm,\u201d v\u00ebreu Pamela Lama, Menaxhere e Programit EU4CULTURE n\u00eb UNOPS.<\/p>\n\n\n\n

\u201cAft\u00ebsit\u00eb e reja t\u00eb p\u00ebrftuara nga artizan\u00ebt e Kruj\u00ebs, s\u00eb bashku me ngritjen e infopoint-it t\u00eb ri, jo vet\u00ebm q\u00eb do t\u00eb rrisin zhvillimin ekonomik t\u00eb zon\u00ebs, por gjithashtu do t\u00eb luajn\u00eb nj\u00eb rol thelb\u00ebsor n\u00eb promovimin e turizmit. Rrjedhimisht, kjo gj\u00eb do t\u00eb nxis\u00eb ekonomin\u00eb vendase dhe do t\u00eb b\u00ebj\u00eb t\u00eb mundur prodhimin e t\u00eb ardhurave t\u00eb reja p\u00ebr komunitetin,\u201d shtoi ajo.<\/p>\n\n\n\n

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“Artizan\u00ebt midis t\u00eb kaluar\u00ebs dhe t\u00eb ardhmes\u201d \u00ebsht\u00eb m\u00eb shum\u00eb se nj\u00eb projekt p\u00ebr ne, \u00ebsht\u00eb nj\u00eb angazhim serioz p\u00ebr t\u00eb ruajtur tabanin ton\u00eb kulturor. Duke fuqizuar artizan\u00ebt me aft\u00ebsi digjitale, ne nd\u00ebrtojm\u00eb nj\u00eb lidhje midis t\u00eb kaluar\u00ebs dhe t\u00eb ardhmes, duke siguruar q\u00eb zanatet tradicionale t\u00eb rezistojn\u00eb n\u00eb bot\u00ebn moderne. Kjo nism\u00eb jo vet\u00ebm fuqizon komunitetin e grave artizane t\u00eb talentuara t\u00eb Kruj\u00ebs, por gjithashtu kremton bukurin\u00eb e pakoh\u00eb t\u00eb trash\u00ebgimis\u00eb son\u00eb, duke shnd\u00ebrruar historin\u00eb n\u00eb nj\u00eb kryevep\u00ebr t\u00eb gjall\u00eb p\u00ebr brezat e ardhsh\u00ebm,\u201d tha Juljan Aga, Drejtor Ekzekutiv i Fondacionit PROGRESS<\/p>\n\n\n\n

\u201cTrajnimi i marketingut ishte shum\u00eb i dobish\u00ebm p\u00ebr mua dhe do t\u00eb m\u00eb ndihmoj\u00eb p\u00ebr t\u00eb shitur produktet online,\u201d v\u00ebreu Dallandyshe Tabaku, nj\u00eb artizane qilimash 35 vje\u00e7are.<\/p>\n\n\n\n

“Ne kemi m\u00ebsuar aft\u00ebsi marketingu p\u00ebr t\u00eb shitur produktet, si t\u2019i reklamojm\u00eb ato n\u00eb online dhe t\u2019i p\u00ebrshtasim shitjet me realitetin e tregjeve moderne,\u201d tha Kumrije Berushi, artizane me nj\u00eb p\u00ebrvoj\u00eb prej m\u00eb shum\u00eb se 30 vitesh.<\/p>\n\n\n\n

\u201cUn\u00eb u b\u00ebra artizane kur isha 15 vje\u00e7 dhe do t\u00eb doja shum\u00eb q\u00eb k\u00ebt\u00eb zanat t\u2019ua kaloja t\u00eb gjitha vajzave dhe grave t\u00eb reja, nd\u00ebrkoh\u00eb q\u00eb jam ende n\u00eb gjendje t\u00eb punoj p\u00ebr t\u2019u siguruar q\u00eb zanati tradicional i punimit t\u00eb qilimave t\u00eb mos humbas\u00eb kurr\u00eb,\u201d u shpreh Deshire Maja.<\/p>\n\n\n\n

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EU4Culture ofroi grante p\u00ebr pes\u00eb nisma vendase, t\u00eb cilat kan\u00eb si q\u00ebllim mb\u00ebshtetjen e artizan\u00ebve dhe nxitjen e turizmit kulturor n\u00eb Kruj\u00eb, duke sjell\u00eb p\u00ebrfitime p\u00ebr m\u00eb shum\u00eb se 500 individ\u00eb. K\u00ebto aktivitete krijuan 41 mund\u00ebsi t\u00eb reja pun\u00ebsimi, ku 29 prej tyre ishin ve\u00e7an\u00ebrisht p\u00ebr grat\u00eb. Nismat ndihmuan gjithashtu me krijimin e 42 produkteve t\u00eb turizmit kulturor, duke p\u00ebrfshir\u00eb nj\u00eb tabel\u00eb digjitale informimi, paketa t\u00eb ndryshme marketimi, video promovuese, faqe interneti e k\u00ebshtu me rradh\u00eb.<\/p>\n\n\n\n


P\u00ebr m\u00eb tep\u00ebr rreth projektit: Home – Kruja Bazaar<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Artizan\u00ebt e Kruj\u00ebs, s\u00eb bashku me p\u00ebrfaq\u00ebsues nga bashkia, komunitetin vendas, Ministria e Kultur\u00ebs, Delegacioni i BE-s\u00eb dhe UNOPS, mor\u00ebn pjes\u00eb n\u00eb nj\u00eb ceremoni p\u00ebr t\u00eb festuar arritjet e projektit “Artizan\u00ebt mes s\u00eb shkuar\u00ebs dhe s\u00eb ardhmes”, zbatuar nga Fondacioni Progress dhe i mb\u00ebshtetur nga programi i granteve EU4Culture.  P\u00ebr shekuj me radh\u00eb, marketingu dhe […]<\/p>\n","protected":false},"author":1,"featured_media":5044,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[18,24,22],"tags":[28,36],"class_list":["post-5065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-sq","category-news-sq","category-stories-sq","tag-eu4culture-2","tag-unops-2"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/posts\/5065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/comments?post=5065"}],"version-history":[{"count":10,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/posts\/5065\/revisions"}],"predecessor-version":[{"id":5376,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/posts\/5065\/revisions\/5376"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/media\/5044"}],"wp:attachment":[{"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/media?parent=5065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/categories?post=5065"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eu4culture.al\/sq\/wp-json\/wp\/v2\/tags?post=5065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}